GEO is the work of being named and cited when someone asks ChatGPT, Gemini, Claude or Perplexity who to hire.
GEO is the work of being named and cited when someone asks ChatGPT, Gemini, Claude or Perplexity who to hire.
GEO from £490 a month on its own, or from £195 a month added to an SEO plan.
Generative engine optimisation
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The companies and local authorities who trust us
Business and IP Centre London, Rice 'n' Spice, The British Library, Altar Construction, Enfield Council, SRK Delight Juicing, Waltham Forest Council, Highams Park Hub, London Sewing Courses
Heard on Reddit
These are real problems that founders are facing, which we don't think should be things anymore. Scroll down to see how.
r/smallbusinessuk
u/Bazthebuilder · March 2026
My SEO agency is trying to charge me extra for ai search they say it will get me seen in chat gpt. Is it worth it? I pay them 1200 and they want an extra 300 for ai visibility.
r/smallbusiness
u/Lovely-Welcome7357 · March 2026
If someone asks ChatGPT “best app designer in London” it doesn't show a list of links. It just recommends a few businesses. So I tested it. Across ChatGPT, Gemini and Claude, same result every time. Same competitors. We weren't mentioned once.
r/smallbusiness
u/pr0v4 · July 2026
Here’s the kicker: this traffic is invisible in every dashboard. ChatGPT app clicks carry no referer, no UTM, nothing. It all lands in the “direct” bucket. My best acquisition channel didn’t appear in Google Ads, GA4, or Search Console. It only existed in raw server logs.
be the answer
Almost nobody selling this work explains its acronyms -- an AI SEO agency London businesses find is usually selling exactly this. Here they are in plain English.
Generative engine optimisation: the work of being present, accurate and cited in the answers AI tools give, from the structure of your pages to the sources that mention you.
Answer engine optimisation: the same discipline aimed at tools that reply with one direct answer rather than a list of links.
Whether large language models know your business exists, what they say about it, and which sources they lean on when they say it.
Googlebot runs your scripts; most AI crawlers do not. If your pages only exist after JavaScript runs, an assistant can meet an empty shell. Every page on this site reads as plain text before any script runs, which is a build decision, not a plugin.
Not a shortcut, not a dashboard resold at a markup, and not the same keyword work under a new name. The market is small, real and competitive, and this page says so.
The delivery
Activity, described plainly. No promises about where answers will come from, because nobody honest can give one.
First
The technical half: structured data, clean markup and pages an AI assistant can parse. If a crawler is blocked or confused, nothing else on this page matters.
Then
AI assistants answer questions, so the research collects the questions buyers ask and the sources assistants lean on when answering them. Different from classic keyword work, and it shares a spine with it.
Then
Pages with clear claims, named sources and plain structure: the shape assistants quote. The same discipline good search work already rewards, applied on purpose.
As it earns it
Forums, directories and the open web: the places answers are assembled from. Honest activity there, under our own name, and no shortcuts, because shortcuts in a new field age worst of all.
Throughout
This field is new and changes fast. We are doing the work now and learning as it moves, and the pricing reflects that next to firms selling certainty they do not have.
“Since the site launched, I've gained a lot of new customers directly through the website and seen real growth in my business.”
The work
Real clients, shown as they are, with outcomes only where they can be cited. Drag through, or open one.
The prices
The GEO ladder. Each standalone figure is the matching SEO tier plus the GEO upgrade, less £150, because the research is done once and serves both surfaces.
Starter£490/month
On its own, or £195 a month added to SEO Starter.
Growth£1,145/month
On its own, or £345 a month added to SEO Growth.
Harvest£2,745+/month
On its own, or £645+ a month added to SEO Harvest.
Charities, nonprofits and community projects can have this work free. Here is what that covers.
A hire costs a salary before pension, software and cover. An outsourced freelancer is cheaper by the hour, and the brief, the judgement and the joining up all stay with you. A plan is one figure, and everything on it comes included.
£30,201
Average UK marketing executive salary, from 6,200 reported salaries. Indeed, August 2026. Pension at the statutory 3% employer minimum on qualifying earnings, The Pensions Regulator, 2026 to 2027.
$15 to $45 an hour
about £11 to £33 an hour in sterling
Typical hourly range for digital marketers on Upwork, from historical contracts worldwide. Upwork, checked August 2026. Converted at $1.3466 to £1, the Bank of England spot rate for 6 August 2026. A rate that moves is part of what a dollar-priced hour costs a UK buyer.
from £490 /month
One person and a set of AI agents, and honesty about which does what. It is also the answer to how the pricing stays where it is.
Claude Code, an AI coding agent, writes the pages, the copy and the changes, and ships them. Every line is read and signed off by a person before it goes live.
Images come from gpt image 2, called by Claude Code. Words in pictures are typeset separately in real fonts, so an image model never writes the words.
Research fans out across many opencode subagents reading search data, forums and competitors at once. The reading is delegated; every judgement stays human.
Karim scopes the work, reviews it and signs off everything that ships, from a studio in Walthamstow. The tools do the volume, a person does the judgement, and some of these worlds we are stepping into ourselves.
Where you stand, what is holding you back, and what a sensible month of work looks like. In writing, within a working day, and no call required.
The process
Month one, then ongoing
What buyers ask, run across ChatGPT, Gemini, Claude and Perplexity to see who gets named.
Monthly
Pages written so engines can read, chunk and retrieve them. House standards; the structure is what changes.
Month one, maintained after
llms.txt, ai.txt, machine-readable summaries and schema markup, with every crawler permission set deliberately rather than left open.
Ongoing
Mentions on the sources engines cite, worked at steadily, plus corrections when one gets you wrong.
Plain English over industry speak, always. These are the technical terms this page could not avoid.
askedand answered
Assistants answer this question today, and the businesses they name were readable, consistent and cited somewhere the engine trusts. GEO is the work of meeting those three conditions: pages an assistant can read without running your scripts, a description of the business that stays the same wherever it is checked, and mentions on the sources those engines actually cite. Nobody can promise you a place in an answer, and this page does not.
No. GEO is a distinct body of weekly work with its own tooling, which is why it carries its own price rather than being dressed up as a free inclusion. It stacks on any SEO plan at the added rate, and because the research serves both, the combined figure is lower than buying the two apart.
That has happened to real buyers and it is the right thing to be suspicious of. The defence is this page: the pages written, the infrastructure files shipped, the prompts researched, all stated plainly with the fee. Four AI-optimised pages a month at the entry tier, ten buyer prompts run across ChatGPT, Gemini, Claude and Perplexity, and llms.txt and ai.txt shipped and maintained. Work that cannot be pointed at did not happen.
Honestly, measurement in this discipline is immature. What can be checked is whether assistants name you, what they say about you, and whether the sources they cite include you. Those are accuracy checks rather than a score, and when an engine gets something wrong about your business, correcting it is part of the work. We would rather show you what an assistant now says than invent a number for it.
Ask what the work is before asking what it costs, ask who holds the accounts and the site, and ask what happens in a month where nothing moves. The answers to all three are on this page already. Ask too whether what you are being sold is a dashboard resold at a markup, or the same keyword work under a new name. A price you can read before you call is the cheapest test of the lot.
Read the prices, the process and the disqualifications above, then decide from those. That is more than most pages in this market will give you, and it is deliberately the whole basis we ask to be judged on. On this page it means GEO priced as its own plan, from £490 a month on its own or from £195 added to an SEO plan, with the work each figure buys listed beside it.
Yes. GEO on its own runs beside whatever search arrangement you already have. It is a distinct body of work with its own tooling, aimed at the answers assistants give rather than at the ranked list, and it reads the same pages, structure and sources your search work does. Standalone plans are £490, £1,145 and £2,745 or more a month. Where we run both, the two share research and the added rate reflects that.
Most engagements here turn out to be more than one of the six. These are the three that come up alongside this one most often, and why.
AI answers are drawn from pages that already rank, so GEO stacks on search work rather than replacing it.
Answer engines read structure, so schema, headings and clean markup decide what gets quoted.
Being named is half of it, and a distinct brand is easier for a model to attribute than a generic one.
This is one of six services, and most months it is not the only one running. Our digital marketing plans bundle the matching tier of each, at 16% under buying them apart, on the same no-notice terms.
You send the form. Within one working day a written reply arrives, from a person.
A short audit follows, in plain English, with the price of fixing what it finds.
If it reads right, work starts inside a week. If not, keep the audit.
